I lead audience development for entertainment and media companies, consumer brands, technology businesses, and nonprofits, including Airbnb, Verizon, Amtrak, NBC, and Tastebud Technologies. My multiplatform expertise in content, research, social media, marketing, and events elevates brand awareness, engagement, loyalty, and revenue.


Connect with B.J. Mendelson
B.J. Mendelson

B.J. Mendelson is the author of “Social Media Is Bullshit” from St. Martin’s Press.